Stop Building This Alone
A private community of agency founders who talk openly about pricing, profit, and pay, led by Melissa Lohrer and Meredith Fennessy Witts. $100 a month, capped at 100 members.
Join for $100/moWhere Founders Get Stuck
Your agency is doing well on paper. Revenue is solid and clients keep coming. But you aren't paying yourself enough, your team has grown faster than your margins, and you still get pulled into client work every week.
Most people in your life don't see how hard that is, and most business communities aren't built for it:
They're too broad. You get advice meant for e-commerce brands and solo coaches, which rarely fits a business with a team and a client roster.
They're run by people who haven't run an agency. The hosts sell networking but have never managed a payroll or a margin target.
You rarely meet anyone in your position. Dozens of founders are working through the same problems, with nowhere to compare notes.
What $100 a Month Gets You
Agency Founders Only
Every member runs an independent creative or marketing agency, so the advice fits your business.
Led by Melissa and Meredith
Melissa spent 13 years inside agencies. Meredith is a fractional CFO to agency founders. They lead the monthly calls.
A Monthly Call
A live call each month on the decisions in front of you: pricing, profit, hiring, and pipeline.
Private Slack
Post a question between calls and get answers from founders who have already dealt with it.
Tools and Templates
Playbooks and templates from Melissa's and Meredith's client work, ready to use in your agency.
Honest Conversations
Members talk openly about margins, founder pay, hiring mistakes, and how fast to grow.
Why This Community Works
Every member is working toward the same thing: a profitable agency that doesn't depend on them working every hour.
Experienced Hosts
Melissa and Meredith have handled these problems inside agencies and with dozens of clients.
Profit-Focused
The conversation centers on margins and founder pay, the numbers that decide whether growth is worth it.
Capped at 100
40 members today. The cap keeps the group small enough that members know each other and show up to the calls.
No Upsells
Membership is the whole offer. Nobody will pitch you a course or a coaching package.
Paid Membership
Everyone pays to be here, so the people on the calls are committed.
What Members Change
Members use the community to fix their pricing, hire better, drop work that doesn't scale, and share what worked with the group.
Your Guides
Melissa Lohrer
Founded Waverly Ave Consulting in 2022. After 13 years inside agencies, she works closely with founders to intentionally build better businesses and scale beyond seven figures. LinkedIn
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